NAZA Kia Malaysia, the official benefactor of Kia cartage in Malaysia, afresh apparent its business affairs for the blow of 2017 and 2018.
“Naza was awarded the importership of Kia cartage in 1996, and has to date put added than 230,000 units on Malaysian roads. Our founder, the backward Tan Sri SM Nasimuddin saw abeyant in Kia and invested in a branch and arrangement which fabricated Malaysia amid the arch markets for Kia in Asean,” said accumulation arch controlling officer, automotive accumulation of Naza Corporation Holdings Group, Datuk Samson Anand George.
He was speaking to journalists during a media drive to Johor Baru involving the latest Kia models – Rio, Optima, Sportage and Sorento.
“The accumulation has invested in balance of RM1 billion which includes advance in a accomplishment bulb in Gurun, Kedah and the all-encompassing sales and account network. To date, there are 54 Kia outlets consisting of 165 account accolade in operation and amid in above markets in Peninsular Malaysia, Sabah and Sarawak. Of these 54 outlets, bristles are Kia ‘Red Cube’ outlets amid in Petaling Jaya, Johor Baru, Kuantan, Rawang and Tampoi in Johor.
“Investment into the Red Cube abstraction abandoned was in the arena of RM75 actor and Malaysia was amid the aboriginal markets in Asean to absorb this, with bristles Red Cubes in above bazaar centres beyond the country.
“In 2016, advance into arrangement amplification was in the arena of RM25 million. In 2017 and 2018, Naza Kia is aggressively aiming to enhance its arrangement attendance to East Malaysia, area at atomic eight new outlets will be started.
“Among the advancing sales initiatives undertaken were Kia Amount 5 programme, which was alien with amazing success to access Kia cast aplomb amid customers, to criterion adjoin Japanese makes for resale value. This programme provides 5th Year Guaranteed Future Amount so as to access chump assimilation and loyalty, appear the brand.
“In 2016, Naza Kia additionally alien the Kia Cares programme which provides advantage for the aberration amid the Comprehensive Motor Policy and aboriginal balance amount in the accident of absolute accident or theft.
“The Kia Go-Xtra attack was conceived to accolade loyal barter for their abutment appear the Kia cast over the years. Barter who participate in this attack adore a 30% abatement on called account items and additionally angle to win the Grand Prize of a absolutely paid cruise to Korea.”
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